With a commitment to protecting coastal ecosystems and intertidal zones, the Preala high-end jewelry brand has entered into a new partnership with the American Littoral Society. This partnership both solidifies the dedication of both parties to the protection of the ocean environment and launches the #PrealaWithSea initiative, symbolizing the profound connection between luxury jewelry and the natural world.
Preala, an emerging high-end jewelry brand, sources most of its pearls from the ocean. We know that pearl mussels are demanding of the environment in which they grow, so we strive to provide them with a good place to live. In order to protect the ocean environment, we are committed to a series of measures to protect our pearls, as they are a precious gift from the ocean and worth working for.
The American Littoral Society was founded in 1961 by marine biologists Lionel Walford and John R. Clark on sandy soil in Sandy Hook, New Jersey. What began as a grassroots initiative to mobilize public support and engage a group of dedicated diving volunteers has evolved into a preeminent leader in conservation, research, education and advocacy. The partnership with the American Littoral Society is designed not only to strengthen our shared commitment to the cause of ocean conservation, but also to bring together our strengths to promote environmental sustainability.
Digital Journal is a global media platform and content partner that elevates voices in the news cycle by capturing and covering firsts. Founded in 1998, we’re an independent media company that has lived through several waves of media and digital transformation. They focus on elevating voices in the news cycle so we can help businesses share these firsts with those reading or searching, as well as empower our audiences to learn something new.
Preala has also partnered with Digital Journal, a global media platform and content partner that elevates voices in the news cycle by capturing and covering top news stories. Digital Journal is a global media platform and content partner that elevates voices in the news cycle by capturing and covering firsts. Founded in 1998, we're an independent media company that has lived through several waves of They focus on elevating voices in the news cycle so we can help businesses share these firsts with those reading or searching, as well as empower our customers to share their voices in the news cycle. searching, as well as empower our audiences to learn something new. At the same time, we want to make more people aware of the importance of ocean preservation.
The ocean is the common home of mankind, and every move we make is closely related to the ocean. Therefore, the sustainable development of the oceans is crucial. Protecting the ocean not only provides us with a good living environment, but also seeks a place of peace and tranquility for our souls. As the old saying goes, "You can't build up a thousand miles without short steps, and you can't build up an ocean without a small stream". Therefore, everyone can be a promoter of sea conservation by starting with the smallest things that they can do to contribute to ocean conservation.
Preala's cooperation with the American Littoral Society and the launch of the #PrealaWithSea initiative aims to raise public awareness of ocean conservation and encourage people to take practical actions to protect our common ocean home. What's more, it conveys our philosophy that true luxury goes beyond elegance; it encompasses genuine luxury. It involves cherishing the natural world and actively working to preserve it. Each piece of Preala Jewels not only embodies luxury, but also creates a sustainable connection with our coastal ecosystems. Let's join hands and move towards a future of ocean conservation, dedicating our love and attention to precious coastal ecosystems and intertidal zones!